Wednesday, December 8, 2010


25 Markets And Counting

.
But we knew that already, didn't we? Anderson's name alone is a valuable market tool, and it sells like gin during prohibition. Look at all the places where his talk show is being purchased, and the show still has no format, not even a name; they call it Anderson Cooper (in italics)but the actual name I doubt if even Anderson knows it.

Anderson Cooper is a phenomenon: he tells the news; he IS the news; and he is a powerful star in his own right. Yet, he remains unaffected by all this adulation, he is still the less narcissistic, less ostentatious, more sweet and caring celebrity on TV -- or anywhere for that matter. Besides he is super handsome and a Silver Fox! But he still is unpretentious by it all.

No wonder we love him so much!


Click to enlarge





'Anderson Cooper' Adds 21 Markets to Clearance List

Will replace 'Oprah' in San Diego, Bakersfield
By Paige Albiniak -- Broadcasting & Cable, 12/8/2010 1:02:15 PM

With four top markets cleared, Warner Bros. has had no trouble selling Anderson Cooper's new talk show in markets across the country.

In the past week, the syndicator has added 21 additional markets to the show's line up, bringing the total thus far to 25, including New York, Los Angeles, Chicago and Boston. Tribune's WPIX will air the show in New York, while Fox acquired it in the other three top markets.

Hearst acquired Anderson Cooper in 11 markets, while stations from the Gannett, LIN, Newport, Sinclair, Local TV, Hubbard, Fisher, Midwest TV and Smith groups all also acquired the series.

On Midwest's KFMB San Diego and Fisher's KBAK Bakersfield, Anderson Cooper will replace CBS Television Distribution's Oprah, which ends its storied run this September. Warner Bros. is marketing Anderson Cooper as a possible Oprah replacement, emphasizing the journalist's ability to tell stories and talk to real people.

Anderson Cooper will be based in New York City and produced by Telepictures Productions in association with StrongChild Productions. Cooper will serve as an executive producer. Cooper will remain with CNN, hosting his nightly news program, Anderson Cooper 360.

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